A Brief History of React Native
The story of React Native is quite fascinating: what started as Facebook’s internal hackathon project, in the summer of 2013, has since become one of the most popular frameworks.
We write about making great apps
Rethinking your app’s UX? Here is why and how to do it
Designing and creating a quality user experience (UX) is a long, and let’s face it, challenging process. In a tech age like this, constant progress and new features are inevitable, and nothing is timeless — especially when we consider rapidly changing trends! As mobile apps progress through their life cycles, they inevitably evolve and change, and their UX has to evolve and change with them.
The Best Ways to Improve Sales Through Mobile Apps
In just a few short years, smartphones have become a perfectly common item, and so have mobile apps that enable users to acquire information simply and quickly. The app marketplace has become enormous, and yet you’re still wondering whether to invest in mobile apps? You’re still not sure what you’d have to gain?
The State of Mobile App Development in 2021
The number of smartphone users is exponentially growing. Having a phone close to us at all times became a habit, as well as unlocking it too frequently. Why do we take smartphones in our hands? What do we use, browse, download, and explore? In this article, we will present answers to these questions, all supported
The Psychological Effects of Brand Personality on Customers
Do you feel some affection and attraction to specific brands? If you do, don’t worry, that is perfectly normal. Even though it may seem as weird, psychology has an answer to why we feel that way. In a Strategy Study by Accenture, they found that as much as 83% of customers demand more human interaction.
10 Metrics to Measure Customer Loyalty in 2021
We all feel a certain way about some brands and products. As the market became too saturated, the urge to classify and quantify those feelings emerged, as everybody wanted to excel in their respective business. It is hard to determine and measure customer loyalty, as everybody has different reasons and feelings behind being loyal to
Top 5 Frequently Asked Questions About Building a Mobile App
As you can presume, we (folks at Shoutem) get a lot of questions on a daily basis about our mobile app builder. And that’s great, we feel like we’re maintaining a great relationship with clients who have inquiries or want to improve their mobile apps. However, sometimes, it happens to us that we answer the
Differences between App Store Optimization on Google Play vs. App Store
After you’ve built your desired app it is time to shift focus on acquiring users. Ideally, when users types a certain keyword related to your app it magically appears in the app store and they downloads it. However, the reality is a bit different. We’ll get you all covered with tips & tricks, but let’s
Choosing the Right Color for Your App
The famous painter Pablo Picasso once said – Colors, like features, follow the changes of emotions. All of us have, at one time or another, felt the effect that colors have on our mood, feelings and emotions. Color psychology, they call it. And although there is far too little hard evidence or research done on
10 Effective Tips for Creating Customer Loyalty Program
It feels nice to have a running business and everything works smoothly, right? Suddenly, you noticed that customers are not coming back and you’ve heard competition has taken over the customer monopoly. Not only that, but as you lose your customers, you are losing profit and a possibility to move forward. One of the reasons
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